Join us for this in-person workshop in NYC on 🗓️ June 10th at 4:00 PM EST. Register today!

ON-DEMAND – PANEL DISCUSSION conducted on 🗓️ May 22nd.

The 2025 Value Automation Buyer’s Guide — What Every GTM Leader Needs to Know

The B2B buyer has changed.
Delays. Budget scrutiny. Discount demands. Deals are stalling, and over 50% of opportunities are being lost to “Do Nothing.”

Meanwhile, Product-Led Growth is losing steam. The new mandate? Prove value early. Deliver it consistently. Scale it effectively.

That’s where Value-Led Growth and value automation come in.

📅 Join us for an exclusive webinar to unpack the key insights from the 2025 Value Automation Buyer’s Guide.

👉 Special Guests:

Max Elster, CoFounder, Minoa

Jonathan Keighley, Director, Shark Finesse

Join us for a Live NYC event on Wednesday April 30th. 8-10:30am

We’ll debate AIs role in Value Selling, with an Expert Panel to kick us off, and a workshop on the top challenges that AI can best address, and best practices and tangible solutions you can implement now to help best address.

Join us for this LIVE virtual workshop on April 16th at 12:00 PM EST for Revenue Leaders and CEO’s. Register today!

– Unlock the power of value-led growth and learn how it complements product-led strategies to help you exceed your revenue targets

– Learn the proven methodology for identifying top customer challenges, quantifying impact, and delivering a powerful business case that moves the needle on your top accounts

– Design your compelling value story to unite your team behind a narrative that resonates with your buyers and converts more prospects

– Build a powerful roadmap that activates internal teams, ensuring consistent, outcome-driven messaging that accelerates your revenue by 50% in 2025 If you are a high growth revenue leaders or CEO in B2B SaaS, reserve your spot today!

Thank you for joining this LIVE virtual workshop on Feb 26th at 1:00 PM EST for Revenue Leaders and CEO’s.

– Unlock the power of value-led growth and learn how it complements product-led strategies to help you exceed your revenue targets

– Learn the proven methodology for identifying top customer challenges, quantifying impact, and delivering a powerful business case that moves the needle on your top accounts

– Design your compelling value story to unite your team behind a narrative that resonates with your buyers and converts more prospects

– Build a powerful roadmap that activates internal teams, ensuring consistent, outcome-driven messaging that accelerates your revenue by 50% in 2025 If you are a high growth revenue leaders or CEO in B2B SaaS, reserve your spot today!

Product-led growth isn’t enough to convince risk-averse buyers to act. This workshop will equip you with a compelling story that will inspire your prospects to buy.

Join us for this exclusive in-person workshop in New York City for Revenue Leaders and CEO’s. Space is limited. Reserve your seat today!

When: March 5th at 10-11:30 AM EST.

Location: Chief Clubhouse at 13 E 19th Street.

February 20, 2025 12:00 PM ET

As we launch into 2025, one of the clear 2024 hangover challenges was the lack of good value discovery.

In this Jam Session we’ll reveal research on just how acute the “discovery shortfall” remains, and as a collective, share our tangible best practices on how to best empower our sellers and success reps with the skills to do better value discovery.

Dec 12, 2024 12:00 PM ET

As we wind down on 2024 it’s time to reflect on all of what we accomplished in 2024, and to present our predictions for the New Year.

Join us to share what worked best and what you struggled the most with in 2024, and get advice on your 2025 plans.

Sept 11, 2024 – 12:00 PM ET.

Value selling is so valuable, yet so many teams struggle with adoption. In fact, on average less than 1 in 5 sellers are using value selling regularly, despite great value when it is applied. In this peer led discussion, we’ll share best practices and proven methods to drive adoption success.

At this GTM festival, Tom Pisello will be presenting new research on how to counter the purchase pessimism pandemic amongst B2B buyers.

How do you best implement value selling for growth and success? Join Ish Boyle, CEO of risk management and compliance platform provider Caveonix, Dan Sixsmith, Value Leader for sales enablement firm Mediafly, and hosts Tom Pisello (the ROI Guy) and April Morley of the Value Coffee Talk podcast, Enterprise Value Collective and value enablement consultancy Genius Drive, as they explore the art and science of value selling.

Are your value selling programs and tools driving the impact you expect on sales and growth metrics?

Join Tom Pisello, the ROI Guy, Alex Smith, CPO and Co-Founder at Cuvama and April Morley, Partner at Genius Drive as we uncover groundbreaking insights from the first-ever benchmark study on the adoption and effectiveness of value selling tools.

This exclusive webinar will reveal critical data that can redefine your sales strategies.