Business Value Collective

Events, interviews, insights and education to accelerate your value-based growth and improve your value communication, quantification, and activation.

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EVENTS

Value-Driven 2026 Cover
Events

LIVE CONFERENCE – Value Driven: Accelerating Into the Outcome Economy – May 21 NYC

Value Driven 2026 is the first of its kind independent gathering, for those leading the charge in value communication, quantification and activation.

This live, day-long event brings together more than 150 GTM, Sales, Value, and Enablement leaders to learn from experts, share success stories and network with the business value community, in order to transform how your organization sells and delivers business value outcomes to customers.

Don’t miss out on attending the “Woodstock for Value-Led Growth”.

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Podcasts

Ken Powell Cover
Podcasts

Episode 102: CRO Spotlight – Leveraging Value for 65% CAGR Growth

In this episode of Value Coffee Talk, host Thomas Pisello speaks with Ken Powell about the remarkable growth journey of K1X and the evolving role of business value in today’s SaaS and AI-driven economy. The conversation explores how organizations can move beyond product-centric selling to focus on measurable outcomes, customer adoption, and long-term value creation in increasingly competitive and rapidly changing markets.

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INSIGHTS

Four measures for Outcome Maxxing
Best Practices

From Vanity Metrics to Realized Value: A Value Leaders Guide to Outcome Maxxing

Enterprise software is drifting into a dangerous cycle where buyers and vendors optimize for activity metrics like token consumption, utilization, and renewals, while the actual business outcomes behind the investment remain poorly measured and undervalued.

As AI accelerates the shift toward consumption-based pricing, companies are discovering that maximizing usage does not guarantee maximizing impact, fueling the need for a new model centered on realized business value: Outcome Maxxing.

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Tools and Resources

Value-Led Growth Maturity Model
Best Practices

The Value-Led Growth Maturity Model

Learn the proven capability and maturity framework to Communicate, Quantify, and Activate value across your revenue lifecycle, driving higher win rates, larger deals, and stronger retention that the C-suite can trust.

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The ROI of AI
Best Practices

The ROI of AI: Turning Intelligence into Impact

Ready to accelerate your value-led growth adoption and scale?

We personally evaluated over 16 value management and enablement platforms in our latest edition of the Value Automation Buyer’s Guide for 2025.

More innovation, more AI, and more options for your success.

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