What does it take to get Value Realization right?
Dudley Nostrand is a value leader with SourceGraph, a provider of software developer experience and productivity tools, and a veteran of creating and driving value programs at Ellucian, App Dynamics and BMC.
In this episode we Coffee Talk with Dudley about the value realization program he established at SourceGraph, some of the key factors to the programs success, and how he is tackling the challenges that remain.
Checkout the episode here:
- Value realization is crucial in customer engagements to demonstrate the value of a product or solution after the sale.
- Implementing value realization can be challenging due to difficulties in re-engaging with customers and getting them back to the table.
- Customer success teams should focus on value storytelling and reiterating goals and strategic alignment with customers.
- Embedded value realization approaches, such as creating dashboards that show the impact of the solution, can be effective in fostering customer engagement and generating interest.