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Value Driven 2026

ACCELERATING INTO THE OUTCOME ECONOMY

May 21, 2026

Manhattan Motorcars Chelsea NYC

270 11th Ave, New York, NY 10019

Value-Driven 2026 Cover

About the event

Value Driven 2026 is the first of its kind independent gathering, for those leading the charge in value communication, quantification and activation.

This live, day-long event brings together more than 150 GTM, Sales, Value, and Enablement leaders to learn from experts, share success stories and network with the business value community, in order to transform how your organization sells and delivers business value outcomes to customers.

Don’t miss out on attending the “Woodstock for Value-Led Growth”.

Why Attend

Discover how top GTM, value, and customer-facing teams are adapting to the Outcomes Economy – where buyers are focused not on innovation or features, but on tangible business value results.

Learn practical strategies to better communicate, quantify and activate Value-Led Growth, as this motion becomes the key to your strategy and success. 

And network as you check-out some amazing performance automobiles from Ferrari, Porsche, Lotus, Mercedes, Bentley, Rolls Royce and more!

Here’s what you’ll learn and takeaway from this important event:

What the Experts Predict?

Experts from Genius Drive, Gartner and more will reveal what you need to anticipate from your prospects and customers, and how to be ready to meet these challenges and opportunities head on.

What Buyers Want?

Learn first-hand, from CFOs and business leaders, exactly what buyers want and need from you, as a solution provider. Learn exactly what it will take to differentiate, win and grow with the Outcome Economy.

What Leaders Expect?

Your organization has to evolve quickly to value-led growth, while expectations for performance and productivity have never been higher. Understand exactly what your investors, board members and executive leadership want and need from you.

How are my Peers Succeeding?

From panel discussions with fellow leaders and practitioners and networking with your peers and the Business Value Collective community, learn what they are doing differently to avoid common pitfalls and garner outsized Value-Led Growth success.

What Frameworks Can Be Leveraged?

Gain exclusive access to new Value-Led Growth frameworks, designed specifically to help you and your team: measure and accelerate your value capability and maturity, improve your value storytelling, and drive shared value success with your customers.

What Automation is Available?

To help drive scale and boost adoption of your marketing, selling and customer success plans, there are some amazing value automation / management and AI-powered solutions that you can leverage. Kick the tires in our Sponsor Alley, and gain exclusive first access to our new 2026 Value Automation Buyer’s Guide.

REGISTER NOW

Pricing

Early bird special: Register before April 3, 2026 – $499

Register after April 3, 2026 – $699

Who Should Attend?

This event is built for the leaders, orchestrators and practitioners of Value-Led Growth within their organization, including:

  • Sales Leaders
  • Value Program Office Leaders
  • Customer Success Leaders
  • Sales Acceleration and Enablement Leaders
  • Value Consulting / Engineering Practitioners
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8:00 am – 9:00 am

Registration & Networking Breakfast

Kick off the day with breakfast and high-impact networking in Sponsor Alley. 

Join a Hot Topics table: AI, adoption Challenges, Realized Value, or Scaling and Automation. Take a pit stop to explore new value automation solutions through personalized demos with leading providers.   Leave your mark on the Wall of Value by sharing the value challenge you’re most focused on solving in 2026 and the questions you want answered.

9:00 am – 9:30 am

What do Racing and Value have in Common?
Keynote by Tom Pisello (the ROI Guy)

9:30 am – 10:00 am

The Rise of the Outcome Economy: What it Means and How to Best Address?

David Yockelson – Gartner Analyst and Fellow

10:00 am – 10:30 am

Value-led Growth Success Can be Yours

Value-Led Growth Excellence Award winner announced. Award recipient shares their experience and factors that led to the acceleration from product-led motion, to value-led success.

Value-Led Growth – Capability & Maturity Assessment Framework

Introduced by Tom Pisello (the ROI Guy).

10:30 am – 10:50 am

Networking Break / Sponsor Alley

Enjoy coffee, tea, snacks and refreshments while connecting with peers and taking a pit stop in Sponsor Alley.

Explore the newest and best value automation solutions and services through personalized demos from leading providers and event sponsors.

10:50 am – 11:30 am

What a Buyer Wants, What a Buyer Needs

Hosted panel discussion: CFOs, COOs, and Line-of-Business leaders from technology, retail, and financial services share exactly what they want from Solution Providers with a focus on proving value, clarifying ROI, building decision confidence, and engaging line-of-business & executive buyers.

11:30 am – 12:00 pm

The Art of the Possible: Realized Value

Realized Value Success Award winner is announced. The winner shares the advancement they made to ensure measurable realized value and customer success adoption.

The Business Case is Dead – The Shared Value Plan Framework

Introduced by Bernie Lawrence

12:00 pm – 1:00 pm

Lunch & Networking / Sponsor Alley w/pit stops

Lunch is served, networking encouraged, 

Leverage after lunch time to make a pit stop in Sponsor Alley to discuss Value Automation Solutions and Services, getting personalized demos from the best solution providers.

1:00 pm – 1:45 pm

The Power of Value Storytelling

Introduction by Tom Pisello (the ROI Guy)

Inspired Value Storytelling – From “No Decision to More Deals”

Value Storyteller Award winner announced, Award recipient shares their experience and factors that led to their success.

The Value Discovery Worksheet

Introduced by Tom Pisello (the ROI Guy), leveraging the value storytelling framework to shape and dramatically improve value discovery.

1:45 pm – 2:30 pm

CRO Panel: How to Create Value Programs that Scale and Thrive

Hosted panel discussion: Unfiltered perspectives from CROs on evolving expectations for value teams, the impact of AI, and how solution provider account executives and sales reps must change to stay effective.

Featuring: 

  • Panel Host: Sherri Sklar, veteran CRO and PE Operating Partner
  • Michael Muhlfelder, CRO veteran and sales performance coach

2:30 pm – 2:50 pm

Networking Break / Sponsor Alley

Enjoy soft drinks, coffee, tea, snacks and refreshments while connecting with peers and taking a pit stop in Sponsor Alley.

Explore the newest and best value automation solutions and services through personalized demos from leading providers and event sponsors.

2:50 pm – 3:15 pm

A Value Diamond – Growing Under Pressure

David Brock, best selling author and sales performance expert, shares how the right mindset, a pursuit of excellence, and a human touch are becoming as, if not more important than skillset, especially with today’s AI driven expectations.

3:15 pm – 4:00 pm

Panel Session: Value Automation – The Adoption Challenge and the Future of Value with AI

Gain practical insight from leading solution provider executives on overcoming adoption challenges and how AI is shaping the future of value.

Featuring:

  • Martin Blinder, Symbe
  • Jonathan Keighley,  QorusDocs (formerly SharkFinesse)
  • Roi Carmel, Spotlight.ai

4:00 pm – 4:15 pm

2026 Value-Automation Buyer’s Guide

A session presented by Bernie Lawrence, providing an overview of the new Value Automation Buyer’s Guide, including how to best leverage for your reviews and selection process, access the online version, and share the offline edition with your team and decision makers.

4:15 pm – 4:30 pm

Wrap-up: Accelerating into the Outcome Economy with Value-led Growth

Finish strong with the Sponsor Alley Pit Stop Giveaway Drawing,  special recognitions, and the day’s biggest insights and go-forward advice.

4:30 pm – 5:30 pm

Chequered Flag Cocktail Hour

Unwind and connect in Sponsor Alley with a special cocktail hour featuring curated drinks and hors d’oeuvres, relaxed conversation, and another chance to build meaningful connections with solution provider sponsors, business value collective peers, and speakers.

REGISTER NOW

Pricing

Early bird special: Register before April 3, 2026 – $499

Register after April 3, 2026 – $699

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